Des Moines, IA · Nail Salons

Nail Salons in Des Moines, by the numbers.

The Census Bureau counted 78 nail salons in the Des Moines-West Des Moines, IA Metro Area in 2023, employing 230 people with $5.6 million in annual payroll.

The local market.

Census Bureau, County Business Patterns 2023. Figures cover the whole metro area.

Businesses

78

68th most of 361 US metro areas

People employed

230

2.9 per business, against 4.4 across all metros

Annual payroll

$5.6 million

$24,465 per employee

Fewer than 10 employees

97%

of businesses, against 89% across all metros

Change since 2022

-3.7%

in the number of businesses (81 in 2022)

What the numbers say about Des Moines.

  • Des Moines ranks 68th of 361 US metro areas by number of nail salons.
  • Businesses here run smaller than average: 2.9 employees each, against 4.4 across all metros.
  • The count fell by 3 businesses since 2022.

How VERA helps nail salons in Des Moines.

The same product everywhere. It prepares the work and waits for your approval before anything goes out.

Fill reminders at the right time

Each client's usual gap between visits drives the reminder, with their own technician's open times offered.

Booking by technician

Services tied to the techs who do them, with real durations, so a full set is only offered where it fits.

Group bookings that work

VERA finds the times when enough technicians are free together and drafts the reply with a group deposit link.

Questions

Nail Salons in Des Moines

How many nail salons are there in Des Moines?

78 in the Des Moines-West Des Moines, IA Metro Area, according to the Census Bureau's County Business Patterns for 2023. Together they employed 230 people and paid $5.6 million in annual payroll.

Is the Des Moines market for nail salons growing?

By number of businesses it shrank between 2022 and 2023: from 81 to 78 (-3.7%).

What does VERA do for nail salons in Des Moines?

VERA drafts the quotes, invoices, follow-ups and customer messages a Des Moines business runs on, and waits for the owner's approval before anything goes out. It is the same software everywhere; this page adds the local numbers.

Nail Salons in other markets

Other Des Moines markets

Source: U.S. Census Bureau, County Business Patterns 2023 and 2022, metropolitan statistical areas. The Bureau adds a small amount of noise to these figures to protect individual businesses. The category counted is nail salons, which can be broader or narrower than the trade itself. About the data.

See what VERA can do for your business.

Try it with the built-in demo data, no credit card, no API keys. VERA proposes the work and waits for your approval before it acts.