Grand Rapids, MI · Real Estate Agents

Real Estate Agents in Grand Rapids, by the numbers.

The Census Bureau counted 438 real estate agent and broker offices in the Grand Rapids-Wyoming-Kentwood, MI Metro Area in 2023, employing 939 people with $62.5 million in annual payroll.

The local market.

Census Bureau, County Business Patterns 2023. Figures cover the whole metro area.

Businesses

438

70th most of 387 US metro areas

People employed

939

2.1 per business, against 2.4 across all metros

Annual payroll

$62.5 million

$66,536 per employee

Fewer than 10 employees

96%

of businesses, against 97% across all metros

Change since 2022

+1.9%

in the number of businesses (430 in 2022)

What the numbers say about Grand Rapids.

  • Grand Rapids ranks 70th of 387 US metro areas by number of real estate agent and broker offices.
  • A typical business here is about the national size, with 2.1 employees.
  • Pay runs below the metro average: $66,536 per employee a year, against $80,893.
  • The number of businesses held about steady since 2022.

How VERA helps real estate agents in Grand Rapids.

The same product everywhere. It prepares the work and waits for your approval before anything goes out.

Never lose another lead to slow follow-up

VERA drafts a reply the moment an inquiry lands and keeps following up on a cadence you approve, so leads turn into showings.

Fill your calendar with showings

VERA offers times, confirms appointments, and keeps your day organized without the back-and-forth texting.

Launch every listing like a marketing team

Just-listed posts, photo carousels, and email blasts drafted for each new listing - you just approve and they go live.

Questions

Real Estate Agents in Grand Rapids

How many real estate agent and broker offices are there in Grand Rapids?

438 in the Grand Rapids-Wyoming-Kentwood, MI Metro Area, according to the Census Bureau's County Business Patterns for 2023. Together they employed 939 people and paid $62.5 million in annual payroll.

Is the Grand Rapids market for real estate agents growing?

By number of businesses it held about steady between 2022 and 2023: from 430 to 438 (+1.9%).

What does VERA do for real estate agents in Grand Rapids?

VERA drafts the quotes, invoices, follow-ups and customer messages a Grand Rapids business runs on, and waits for the owner's approval before anything goes out. It is the same software everywhere; this page adds the local numbers.

Real Estate Agents in other markets

Other Grand Rapids markets

Source: U.S. Census Bureau, County Business Patterns 2023 and 2022, metropolitan statistical areas. The Bureau adds a small amount of noise to these figures to protect individual businesses. The category counted is real estate agent and broker offices, which can be broader or narrower than the trade itself. About the data.

See what VERA can do for your business.

Try it with the built-in demo data, no credit card, no API keys. VERA proposes the work and waits for your approval before it acts.