St. Louis, MO · Nail Salons
Nail Salons in St. Louis, by the numbers.
The Census Bureau counted 189 nail salons in the St. Louis, MO-IL Metro Area in 2023, employing 469 people with $12.6 million in annual payroll.
The local market.
Census Bureau, County Business Patterns 2023. Figures cover the whole metro area.
189
35th most of 361 US metro areas
469
2.5 per business, against 4.4 across all metros
$12.6 million
$26,964 per employee
96%
of businesses, against 89% across all metros
+5.0%
in the number of businesses (180 in 2022)
What the numbers say about St. Louis.
- St. Louis is in the top tenth of US metro areas by number of nail salons, 35th of 361.
- Businesses here run smaller than average: 2.5 employees each, against 4.4 across all metros.
- The market grew: 9 more businesses than in 2022.
How VERA helps nail salons in St. Louis.
The same product everywhere. It prepares the work and waits for your approval before anything goes out.
Fill reminders at the right time
Each client's usual gap between visits drives the reminder, with their own technician's open times offered.
Booking by technician
Services tied to the techs who do them, with real durations, so a full set is only offered where it fits.
Group bookings that work
VERA finds the times when enough technicians are free together and drafts the reply with a group deposit link.
Questions
Nail Salons in St. Louis
How many nail salons are there in St. Louis?
189 in the St. Louis, MO-IL Metro Area, according to the Census Bureau's County Business Patterns for 2023. Together they employed 469 people and paid $12.6 million in annual payroll.
Is the St. Louis market for nail salons growing?
By number of businesses it grew between 2022 and 2023: from 180 to 189 (+5.0%).
What does VERA do for nail salons in St. Louis?
VERA drafts the quotes, invoices, follow-ups and customer messages a St. Louis business runs on, and waits for the owner's approval before anything goes out. It is the same software everywhere; this page adds the local numbers.
Nail Salons in other markets
Other St. Louis markets
Source: U.S. Census Bureau, County Business Patterns 2023 and 2022, metropolitan statistical areas. The Bureau adds a small amount of noise to these figures to protect individual businesses. The category counted is nail salons, which can be broader or narrower than the trade itself. About the data.
See what VERA can do for your business.
Try it with the built-in demo data, no credit card, no API keys. VERA proposes the work and waits for your approval before it acts.