Boulder, CO · Gyms and Fitness Studios

Gyms and Fitness Studios in Boulder, by the numbers.

The Census Bureau counted 87 fitness and recreational sports centers in the Boulder, CO Metro Area in 2023, employing 1,500 people with $24.4 million in annual payroll.

The local market.

Census Bureau, County Business Patterns 2023. Figures cover the whole metro area.

Businesses

87

83rd most of 385 US metro areas

People employed

1,500

17.2 per business, against 17.4 across all metros

Annual payroll

$24.4 million

$16,261 per employee

Fewer than 10 employees

52%

of businesses, against 57% across all metros

Change since 2022

+1.2%

in the number of businesses (86 in 2022)

What the numbers say about Boulder.

  • Boulder ranks 83rd of 385 US metro areas by number of fitness and recreational sports centers.
  • A typical business here is about the national size, with 17.2 employees.
  • Pay runs below the metro average: $16,261 per employee a year, against $19,294.
  • The number of businesses held about steady since 2022.

How VERA helps gyms and fitness studios in Boulder.

The same product everywhere. It prepares the work and waits for your approval before anything goes out.

Intro sessions on the booking page

Prospects book a trial into time a trainer is actually free, tied to the trainers who run them, and get a reminder before they come.

Follow up on every trial

VERA drafts a next-day follow-up with the right plan and a way to start, so a good first session does not go cold.

Memberships and packs that bill themselves

Monthly memberships and session packs run as automatic payments once the member authorizes them, with packs ending after a set number of payments.

Questions

Gyms and Fitness Studios in Boulder

How many fitness and recreational sports centers are there in Boulder?

87 in the Boulder, CO Metro Area, according to the Census Bureau's County Business Patterns for 2023. Together they employed 1,500 people and paid $24.4 million in annual payroll.

Is the Boulder market for gyms and fitness studios growing?

By number of businesses it held about steady between 2022 and 2023: from 86 to 87 (+1.2%).

What does VERA do for gyms and fitness studios in Boulder?

VERA drafts the quotes, invoices, follow-ups and customer messages a Boulder business runs on, and waits for the owner's approval before anything goes out. It is the same software everywhere; this page adds the local numbers.

Gyms and Fitness Studios in other markets

Other Boulder markets

Source: U.S. Census Bureau, County Business Patterns 2023 and 2022, metropolitan statistical areas. The Bureau adds a small amount of noise to these figures to protect individual businesses. The category counted is fitness and recreational sports centers, which can be broader or narrower than the trade itself. About the data.

See what VERA can do for your business.

Try it with the built-in demo data, no credit card, no API keys. VERA proposes the work and waits for your approval before it acts.